Long before ever touching a stage, Los Angeles Hip Hop Artist 60 East knew his career had a fruitful future. As time has past East continues to break barriers across the world as an independent artist. East has been able to build a following the old fashioned way, by touring relentlessly and releasing quality music and visuals. Not only has 60 been able to headline his own independent tour’s nationally and abroad, but has been official Tour Support for some of Hip Hop’s best including Joell Ortiz, RA The Rugged Man and Termanology.
When it comes to some of Hip Hop’s biggest stages, 60 is no stranger having performed at some of the genre’s biggest Festivals and events. In 2013, after a year-long campaign to get his attention, Strange Music Artist MURS selected 60 and crew to perform at his 8th Annual Paid Dues Festival, winning the then annual campaign slot of the festival and getting to perform with Kendrick Lamar, Macklemore and many more. In 2015, 60 was awarded a performance slot at Atlanta’s A3C Festival after winning DJ Booth and Sonicbids “This is my Year” competition. More recently East has found himself performing and headlining events in Europe including an appearance at the 15th Annual Hip Hop Kemp Festival in Czech Republic, the Headlining act at the Zabij Nude Festival in Poland and the featured international Artist at Winterclash, the biggest Rollerblading competition in the World, held every year in The Netherlands. In 2017, 60 created and coordinated his first ever festival “The Happiness of Pursuit” in his hometown, which included legends such as Elzhi and Pigeon John.
On the music front, 60 has been consistently releasing music and videos for nearly 10 years. After releasing a handful of Mixtapes in his youth, 60 began branding himself as an artist and got on the industries radar with his Mood Muzik Mixtape. Soon after 60 created an EP series titled “The Freeway Series”, in which he collaborates with one producer for the entire project. The Freeway Series was critically acclaimed by various tastemakers including 2DopeBoyz, ThisIs50 and many more, also winning various awards for the visuals from the project. After the success of “The Freeway Series” East decided to release his debut album “10,000 Hours: A Story of Success” which featured guest appearances by Skyzoo, Blu and Sly Boogy. As 60 continues to work on his Sophomore Album, he keeps his fans entertained releasing new volumes of The Freeway Series and collaborative Projects/Singles with Producers like Ariano, Confidence and Curtiss King.
The versatility of 60 East extends beyond the stage. East also contributes to the music industry through education and mentorship. When he is not on the road or studio, you can catch 60 speaking at Music Conferences, Universities and Various Youth Programs throughout the country. Rumored as one of the hardest working Artist in Hip Hop, he continues to be someone to keep your eye on. - JORDAN CUFF